Please read
http://www.guardian.co.uk/media/2010/nov/29/dvd-industry-sales-slump-blu-ray?INTCMP=SRCH
Also - feature on Chris Anderson's Long tail theory on AS and A2 blog
AS Media HW
Due Jan 7th 2011
‘Are changes in production practices led more by audience demand or technological innovation?' Discuss in relation to a major record label (EMI) and a smaller/independent label.
Choose 3 artists from very different genres who are signed up to EMI.
Find out what music they perform, their audience, how they are marketed and how their product is typically consumed – plus any other pertinent information.
After Christmas you will complete your presentations on marketing, distribution and exchange/consumption for ACE, Clarence and the Clams and Unwilling Loners
Keep a keen ear and eye out for any major music industry stories – especially if they involve EMI. Please email me charper5nr4@nsix.org.uk with useful links and I will post them on the central blog for everyone to share.
Merry Christmas!
Mrs H
No comments:
Post a Comment